GR and JoAnn Nelson began selling used automobiles in the early 70's with a small used car lot named Holiday Motors. GR's vision to invest their savings and purchase a Ford store in Bassett, Virginia back in 1975 turned out to be a good decision. The support and loyalty of our customers has led to continued growth of the business. Now with the help of their son Barry Nelson, the business has grown to include 11 new car franchises and more than 300 full-time employees. With 3 generations actively involved, the Nelson Automotive Family continues to offer the same outstanding sales, service and integrity that GR and JoAnn began with back in 1975.
Today, we strive to meet our customers needs by offering award-winning sales, service, rental, collision and wrecker service. We have 7 rooftops that carry new Ford, Mazda, Chevrolet, Buick GMC, Cadillac, Toyota, Scion, Kia, Subaru and Honda vehicles. These are complimented by a huge selection of nearly 500 pre-owned vehicles. With all of this to choose from you are sure to find what you are looking for. The Nelsons would like to invite you in for all of your automotive needs. We look forward to serving you!